Why own an

upgrade labs?

a legacy of upgrading humanity

a legacy of
upgrading humanity

Leveraging innovation and technology, Dave Asprey personally spent $2 million in pursuit of unrivaled industry leading health and fitness equipment and AI-centered technology. From working with world-renowned doctors, scientists, and researchers, Dave uncovered a radically different fitness experience. Upgrade Labs® members experience transformative results with fitness, recovery, and cognitive health in a fraction of the time spent in traditional gyms.

As an Upgrade Labs® franchise owner, you have access to state-of-the-art technology that lead your members to expedited results, recovery, and relief. With us, you can impact the lives of your community and help them unlock their own inner superhuman.

The best technology in the

fitness franchise industry

The best
technology in the

fitness franchise industry

Leveraging innovation and technology, Dave Asprey personally spent $2 million in pursuit of unrivaled industry leading health and fitness equipment and AI-centered technology. From working with world-renowned doctors, scientists, and researchers, Dave uncovered a radically different fitness experience. Upgrade Labs® members experience transformative results with fitness, recovery, and cognitive health in a fraction of the time spent in traditional gyms.

As an Upgrade Labs® franchise owner, you have access to state-of-the-art technology that lead your members to expedited results, recovery, and relief. With us, you can impact the lives of your community and help them unlock their own inner superhuman.

multiple revenue streams

Memberships

Packages & Drop-ins

Suppgrade Labs™ Supplements

Retail

Coffee Bar (optional)

Upgrade Labs® doesn’t only upgrade the lives of our members; we have created a franchise model that also upgrades what it means to be a franchise owner. As an Upgrade Labs® franchise owner, your revenue won’t stop with your high number of loyal members. We offer other sources of revenue, including Suppgrade Labs™ supplements, True Light®, True Dark® glasses, take-home tech, and an optional in-house coffee bar exclusively selling Danger Coffee™ for members to enjoy.

With our branded products, you will create an elevated experience that goes beyond any other gym in the health franchise. With performance, recovery, and products, you can improve the lives of everyone who walks through your doors, and ultimately change the way they live – all while providing you with multiple revenue streams.

Access & optimized

health for everyone

Recent years has shown the importance of prioritizing health and fitness. People are wanting to learn the most effective ways to reach total body wellness through fitness, recovery, and self-care. Enter Upgrade Labs®. Our wellness franchise allows members to take charge of their health once and for all with cutting-edge technology and equipment.

It is time for franchise owners like you to redefine the future of health and fitness. What once felt inaccessible, your biohacking gym will provide your members access to tools that will boost their immune system, accelerate recovery, reduce inflammation, improve cognition, increase energy, remove toxins, enhance longevity, improve sleep quality, and maximize performance – all under one roof!

Widespread appeal that

Widespread
appeal that

can attract many members

can attract
many members

People across the globe are understanding that health is not a one size fits all model. Just like how every person is unique, our health and fitness routines should be unique as well. After experiencing frustrating plateaus and minimal results following the outdated fitness model, Dave Asprey sought ways to save time in the gym while building energy.

Dave broke the dated model and discovered biohacking. With industry leading technology, Upgrade Labs® members have tailored services resulting in better results in less time and effort than any traditional gym or fitness program. We are improving the way people take ownership of their health. After achieving total body transformations, physically and cognitively, members will continue to prioritize their routine at your biohacking franchise.

become your

own boss!

Are you ready to change the evolution of human fitness, the way it’s never been done before? We are going beyond any typical health franchise you have seen before and offering you a chance to own a gym with cutting edge fitness, industry leading recovery technology, along with proprietary neurofeedback – all under one roof. That’s three modalities of health vs. the standard one!

Our team will provide you with all of the support, resources, training and guidance you will need to build a thriving health franchise. It’s time to get back on top, disrupt the status quo, and be an agent of a radical fitness revolution with Upgrade Labs®.